Auto Section Scrapped

Although overall the US seems to be steady, this is certainly not the case with the print media market. Print media has been in a virtual free-fall for several years as indicated on a report posted on October 29, 2014 on www.poynter.org which states “USA Today claims more than 4 million total circulation, double what it was 2 years ago.  Growth has been entirely generated by digital & decision to insert a section of USA Today news into its 35 largest regional papers. Digital and the insert section account for roughly 3/4 of circulation. Its paid print circulation in news racks and subscriptions is falling fast.” Here in Cleveland, the Plain Dealer is only offering home delivery four days per week. Most urban areas now have continuous news sources available on the internet, which are easy accessible via mobile devices, in addition to several 24-hour a day cable news stations–thus this decline in print media circulation is no surprise.

On October 29, 2014 a story on Capital New York entitled ‘Times kills autos section’ it is reported that the NY Times will discontinue offering their standalone automobile section in the paper. It is another cost-cutting measure for the publication, which is continuing to decline. The report states “There is no longer an economic reason for a separate section devoted to automobile coverage. The section, which runs on Sundays, will cease publication as of the first of the year. The Times also is in the midst of cutting 100 positions from its newsroom through buyouts and, if necessary, layoffs. In the day, the insatiable demand among print advertisers had the coverage spread across several days, including Sunday. Now we’ll consolidate our print efforts on Friday, while remaining nimble on the web and will continue covering the automobile industry, as evidenced by our sensational investigative reporting on the ignition switch problems in General Motors cars.”

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